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SciQuest values a marketing consultant with scientific market knowledge.

"SciQuest is a technology and solutions company that provides integrated e-commerce and research asset management solutions for research enterprises and their supply chain partners worldwide."

As SciQuest was preparing its market launch, it asked The Strategy Factory to develop a supplier communications strategy and a competitive intelligence report. The Strategy Factory conducted both internal and external situation analyses to develop strategic recommendations.

"The Strategy Factory's knowledge of the scientific products market, coupled with their enthusiastic approach to our questions, provided us with key insights into supply-side issues and competitive offerings. Their objective and thorough viewpoints were invaluable in helping us determine our go-to-market strategies."

Diane Hatcher
Vice President, Relationship Marketing
Research Triangle Park, North Carolina

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